Die Hoffnungen waren groß. Viele Unternehmen setzten in der Vergangenheit auf Innovationseinheiten, um mehr Raum für Experimente zu schaffen. In hippen, bunt eingerichteten Büros sollten sich internationale Teams mit unterschiedlichen fachlichen Backgrounds Geschäftsmodelle für die digitale Zukunft überlegen. Und so die Konzerne mit der Start-up-Welt verbinden.
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