„Bingen in Bingen“ – diese Werbeaktion der Deutschen Bahn sollte ein besonderer Gag werden. Mitte August ließ der hoch verschuldete und verlustreiche Staatskonzern den Bahnhof Bingen aufwändig in „ein temporäres Pop-up-Kino“ verwandeln, wie die beauftragte Berliner PR-Agentur Storymachine New Classic GmbH tönte. Drei Tage lang wurde dort die YouTube-Serie „Bahnsinn Riedbahn“ in Großformat und Dauerschleife gezeigt.
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